What Can Google AdSense Do For Me?

Earn you money!

More relevant ads on your pages translates into more clicks and more money that you receive. Because when users click on an ad, Google will pay you.

AdSense complements your efforts. It doesn't compete with them. With AdSense, you get a reporting page that gives you a breakdown on how your ads are doing and what they're bringing in. You can even set up "channels" so you can track which ads are getting the most clicks.

Google has a huge advertiser base, so they have ads for all kinds of businesses and for just about every type of content no matter how broad or specialized it is. And since Google provides the ads, you don't have to spend time talking to your advertisers.

A true "set it and forget it" deal.

AdSense represents advertisers that span the spectrum. These advertisers range from large global brands to small and local companies. And ads are targeted by geography so global businesses can display local advertising easily. One more thing: you can use AdSense in many languages.

So how does AdSense figure out how to do all this targeted advertising? Google's robots will visit your site and check the content for keywords. If your site is about footballs, the robots will pick up on this and serve ads relevant to football fans.

When you put a Google search box on your site you start making money off of web searches that people do on your site. This ability to search off of your page keeps them on your site longer since they can search from right where they are. They don't have to leave your site to go to Google.